Market Opportunity Intelligence
For Founders & Builders
SignalCraft investigates thousands of real customer conversations, reviews and demand signals to separate evidence from assumptions before you commit months of work.
Evidence from real customer conversations
Every conclusion linked to its source
Recurring behavioural patterns identified
Commercial risks highlighted
Example Assessment
Receipt scanning app to track grocery spending
47 sources analysed
Recommendation
There is evidence of a real problem and active demand, but solutions are mixed. A focused MVP with clear differentiation is the right next step.
Research Confidence
Strong signals in core areas, some gaps in WTP data
Key Findings
Evidence Breakdown
Sample Evidence
"I've tried a few apps but they either don't recognise half my receipts or take forever to categorise."
— Reddit r/frugal
All-time totals · updated in real time
Structured market research before any analysis. Every insight is grounded in evidence gathered from real market conversations — not generated from a prompt.
Describe your idea
Tell us what you're building, who it's for, and what problem it solves.
We research the market
We scan real conversations, reviews and demand signals across forums, communities and platforms.
Evidence is grouped into themes
Signals are clustered into recurring patterns — pain points, workarounds, demand, competition.
Commercial factors are evaluated
Demand strength, competitor gaps, willingness to pay and commercial risks are assessed.
You receive a full assessment
A structured, source-linked intelligence report with a clear commercial recommendation.
You decide your next move
With real evidence in hand, you test, pivot or build — with far more confidence.
AI is part of the research process — not the product. Every conclusion is backed by linked source evidence from real market conversations.
How research confidence is determined
Our confidence rating reflects the quality and consistency of the available evidence — not a prediction of commercial success.
Volume of evidence
How many independent sources discuss the same problem
Cross-source agreement
Whether signals are consistent across different platforms
Sentiment consistency
How clearly customer frustrations or desires are expressed
Demand signal clarity
Whether people are actively seeking or purchasing a solution
What you'll receive
A structured market intelligence report built around the decisions founders actually need to make — with every conclusion linked back to real evidence.
Executive Summary
Strong evidence of ongoing frustration with manual receipt tracking and a clear desire for easier solutions...
Key Takeaways
Top Quotes
"Manually entering receipts is a pain. Just give up." — Quora
"Love an app that automatically tracks my receipts and categorises them." — Reddit r/PersonalFinance
Full evidence and analysis in the report.